Based in San Diego, California, Land of OZ, Inc. established the Sugar Free Sox brand in 2005.  The firm combines a fashion forward sensibility with health-related functionality sock features. Sugar Free Sox is the premier health sock brand supplying comfort to those in need and protecting healthy legs by increasing circulation and avoiding the sock ring imprint.

Sugar Free Sox President Gary Meade, pictured above, developed the health sock line after witnessing his mother have deep sock ring imprints on her legs hours after she removed her socks.  She is diabetic and a professional and could not find any suitable product on the market to meet her need of comfort that looks nice.  Meade developed a product line that is unique and delivers on benefits promised on the packaging, backed up with the best guarantee on the market.  Since 2005 Sugar Free Sox has gained huge popularity of loyal customers to the brand by delivering great products and service.